Kanye West’s Pastelle Set For Return

According to one of pop culture’s most enigmatic figures, Ian Connor, Kanye West’s early 2000s brand, Pastelle, might be set for  a comeback, with Connor at the helm of the revitalization project. 

May 14th

A post shared by ⚡️ (@ianconnorsrevenge) on

With the caption saying “May 14th”, the presumable re-release of the collection is expected to come midway next month.

The brand, which was heavily graphic and logo based, developed under Kanye West, but was never released to the public. In October of 2009, lookbook images surfaced, but were never brought to fruition, with West reportedly having plans to instead releasing a self-titled collection, or what we now know today as Yeezy Season.

Ankit Mehra

Having grown up in the bustling streetwear and hip-hop melting pot that is New York, and more recently being exposed to the rising streetwear and grime scenes of London, Ankit encompasses the transatlantic culmination of pop culture that AWM preaches. As a co-founder of the site, Ankit's aim is to produce content across all spectrums of hip-hop and fashion.


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